South Tenerife's golden mile at Parque Santiago 5. The Avenida de Las Américas manages to condense an enjoyable and diverse shopping area into just one and a half kilometers of road. A cosmopolitan and lively tourist destination, this road in Playa de Las Américas has more than earned its nickname of the 'golden mile' of south Tenerife: an open-air shopping paradise, suitable for those who can't begin to contemplate a holiday without shopping, or for those happy to just window shop. From shop to shop in the Safari Centre Starting out from the Hotel Europe Villa Cortés, shoppers will find bazaars, perfume shops, restaurants, and the long-standing Parque Santiago III complex - which is home to bargain electrical goods - until arriving at the Safari shopping center. Its attractive fountains illuminate the night sky with its multi-colored light show, inviting visitors to discover its most exclusive shops: Escada, Ideal Joyeros, the Nike Store, Adidas, Timberland and various boutiques selling brands like Armani, Versace, Dolce, and Gabbana, as well as the main national and international fashion chains. Everything you need to keep up with the latest trends.